(from ìEntrepreneurî magazine, Jan. 31, 2016)
- More people are buying gifts for their friends than their boyfriends. When people search for ìValentineís Day Gifts For Öî on Bing.com, 22 percent of people fill in ìhusband,î 20 percent of people type ìfriendî and 17 percent ìboyfriend.î
- On average, a single man will spend $71 on Valentineís Day and a single woman will spend $40.
- Valentineís Day sales reached an all-time high of $19.7 billion in 2016.
- Many people plan to spend money on their pets for Valentineís Day. In 2016, a reported 19 percent of people bought Valentineís Day gifts for their furry friends for a total of $681 million.
- Fifty percent of marriage proposals happen on Valentineís Day, and on Bing.com, rings generated the most search traffic during the first seven days of February. In 2016, American consumers spent $4.5 billion on jewelry for Valentineís Day.
